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Cluster Information
The Chungbuk Wellness and Medical Tourism Cluster Project is supported by the Ministry of Culture, Sports and Tourism, Chungcheongbuk-do, Chungju-si, Jecheon-si, and Jeungpyeong-gun for 3 years from 2023 to 2025. In addition, the Chungbuk Innovation Institute of Science and Technology operates and carries out the project together with local wellness tourist attractions.
The business vision of the Chungbuk Wellness and Medical Tourism Cluster is:
A Special Trip That Makes You Healthier,
Resting Body and Mind! Chungbuk Wellness and Medical Tourism Program, [The BLUE].
The project conducts through "The Blue" resource development, operation of a wellness and medical tourism consortium, training of professional personnel, development and operation of wellness and medical tourism products, familiarization tours, benchmarking, marketing, and more.
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Chungju-si
As one of the cities with abundant natural resources and developed cultural tourism, Chungju-si focuses on Mind Healing Wellness and Medical Tourism.
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Jecheon-si
As one of the three major pharmaceutical regions of the Joseon Dynasty, Jecheon-si focuses on Oriental Bio Healing Wellness and Medical Tourism.
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Jeungpyeong-gun
As a healing city of experiential leisure in Chungbuk, Jeungpyeong-gun focuses on Forest Healing Wellness and Medical Tourism.
All ready Chungbuk, Well-Medi Chungbuk
Screening, treatment, wellness, leisure, and aftercare - All ready Chungbuk
(establishment of "Resting Body and Mind" brand presence) Chungbuk Integrated treatment with
both Western and Oriental medical service
through strategic industry linkage (K-Bio) Region-specific Enhancement of
tourism resources connectivity